Sales & Referrals

  I read a Forbe.com story by a corporate CEO. He used big-corp price-enhancing vocabulary. For example, he referred to his ad agency as a “demand generation agency.” Yet his ultimate point was valid and relevant. Word-of-mouth, a low-cost-powerful-effective–method, increases sales. It was not news to me.  In 1973 my business mentor declared, “Satisfied customers… Continue reading Sales & Referrals

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8K Magic or Hype?

The Magic Window Your TV screen is a flat two-dimensional magic window.  Increasing video resolution, expanding color volume, and a faster frame rate extend the magical illusion.  The best magic windows attempt to convince us the window is reality.  Does UHD 8K TV expand the magic window? Pixels At a comfortable viewing distance, it’s hard… Continue reading 8K Magic or Hype?

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